Above The Noise: Creating Trust, Value & Reputation Online Using Basic Digital Pr
The Internet is an overwhelming cacophony,each brand fighting to rise...ABOVE THE NOISEBased on digital public relations tactics to grow your internet marketing skills, resulting in more online visibility and influence, this book will help you launch an integrated mix of basic content marketing, social media and search engine optimization (SEO).You'll learn incredibly valuable tactics any beginner...
Paperback: 266 pages
Publisher: Motivational Press, Inc. (January 27, 2016)
Product Dimensions: 6 x 0.6 x 9 inches
Amazon Rank: 1909578
Format: PDF ePub TXT ebook
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“It’s not often you come across content that covers marketing with clarity, plain speak and from the perspective of someone who’s done it. I had that sense after reading Above the Noise. I’m relatively recent to the online marketing space but quickly ...”
to-intermediate marketer, business owner or entrepreneur can quickly master, resulting in:Stronger brand clarity - if you don't understand the benefits and audience appeal of your product or service, why should anyone else?Define a niche you can influence and dominateCreate consistent messaging wrapped into every aspect of your online presenceLearn the importance of monitoring and creating trust signalsForm a habit of content creationIntegrate basic SEO tactics for your website, blog and social mediaAmplify visibility through fast, easy images and repurposed contentCurate content on social media to show expertise and provide valueBe more authentic, to build a loyal audience, andJoin conversations that fit your audience/brandIt's not just about building visibility - it's about building visibility with the right audience most likely to buy your product or service, while building trust and influence that reinforces their decision. It's about rising above your competitors to stand out, like an unstoppable force of nature.Above The Noise is a must-read for those who have learned the basics of content marketing, SEO and social media, but struggle to form a united, integrated approach that drives actual results and revenue.If four of the MOST IMPORTANT INFLUENCERS in marketing endorse this book, shouldn't you read it right now?
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